All Stories

  1. Understanding User Engagement with Cross-Platform Social Media Content Created by Humans Versus AI: An Evaluation of ChatGPT in Content Marketing
  2. Investigating Persona Viewing Behavior: An Eye-Tracking Study on Portrait-Format Persona Profile
  3. Getting Emotional Enough: Analyzing Emotional Diversity in Deepfake Avatars
  4. Communication Design for an Educational AI Chatbot: Analyzing Cipherbot's Communication Style and Challenges
  5. Using ChatGPT in Content Marketing: Enhancing Users’ Social Media Engagement in Cross-Platform Content Creation through Generative AI
  6. Engagement Patterns in TikTok: An Analysis of Short Video Ads
  7. Using Cipherbot: An Exploratory Analysis of Student Interaction with an LLM-Based Educational Chatbot
  8. “There’s Something About Noura”: Exploring Think-Aloud Reasonings for Users’ Persona Choice in a Design Task
  9. Modeling the New Modalities of Personas: How Do Users' Attributes Influence Their Perceptions and Use of Interactive Personas?
  10. Deus Ex Machina and Personas from Large Language Models: Investigating the Composition of AI-Generated Persona Descriptions
  11. How Do Users Perceive Deepfake Personas? Investigating the Deepfake User Perception and Its Implications for Human-Computer Interaction
  12. Intentionally Biasing User Representation?: Investigating the Pros and Cons of Removing Toxic Quotes from Social Media Personas
  13. Creating More Personas Improves Representation of Demographically Diverse Populations: Implications Towards Interactive Persona Systems
  14. Survey2Persona: Rendering Survey Responses as Personas
  15. The Effect of Hiding Dislikes on the Use of YouTube's Like and Dislike Features
  16. Engineers, Aware! Commercial Tools Disagree on Social Media Sentiment: Analyzing the Sentiment Bias of Four Major Tools
  17. Measuring user interactions with websites: A comparison of two industry standard analytics approaches using data of 86 websites
  18. Use Cases for Design Personas: A Systematic Review and New Frontiers
  19. Developing Persona Analytics Towards Persona Science
  20. Measuring 9 Emotions of News Posts from 8 News Organizations across 4 Social Media Platforms for 8 Months
  21. Comparing Persona Analytics and Social Media Analytics for a User-Centric Task Using Eye-Tracking and Think-Aloud
  22. Implementing Eye-Tracking for Persona Analytics
  23. Instilling Knowledge Claims of Personas from 346 Research Articles
  24. Persona Analytics: Implementing Mouse-Tracking for an Interactive Persona System
  25. Towards a Measurement Scale of Organizational Readiness for Personas
  26. Picturing It!: The Effect of Image Styles on User Perceptions of Personas
  27. Things Change: Comparing Results Using Historical Data and User Testing for Evaluating a Recommendation Task
  28. Personas and Analytics: A Comparative User Study of Efficiency and Effectiveness for a User Identification Task
  29. Statistical Modeling of Harassment against Reddit Moderators
  30. Are These Comments Triggering? Predicting Triggers of Toxicity in Online Discussions
  31. “Is More Better?”
  32. Analyzing Advertising Labels
  33. Findings of a User Study of Automatically Generated Personas
  34. Persona Perception Scale
  35. What We Read, What We Search
  36. Conversion potential: a metric for evaluating search engine advertising performance
  37. Persona Generation from Aggregated Social Media Data
  38. Computational Advertising: A Paradigm Shift for Advertising and Marketing?
  39. Information Sharing by Viewers Via Second Screens for In-Real-Life Events
  40. Identifying and predicting the desire to help in social question and answering
  41. ShopWithMe!: Collaborative Information Searching and Shopping for Online Retail
  42. Using the Panama Papers to explore the financial networks of the Middle East
  43. Validating social media data for automatic persona generation
  44. Some commericial concerns of Amazon's community forums: The case of the Kindle
  45. Message from the SNAMS 2016 Co-Chairs
  46. SNAMS 2016 Organizing Committee
  47. Towards Automatic Persona Generation Using Social Media
  48. Shop Together, Search Together
  49. Associating Searching on Search Engines to Subsequent Searching on Sites
  50. Second screen interaction analysis for IRL events: Phase-category investigation of the super bowl 2015 social soundtrack
  51. ASK: A taxonomy of accuracy, social, and knowledge information seeking posts in social question and answering
  52. Understanding and Predicting Question Subjectivity in Social Question and Answering
  53. An Analysis of Cognitive Learning Context in MOOC Forum Messages
  54. Formality Identification in Social Media Dialogue
  55. Pixel efficiency analysis: A quantitative web analytics approach
  56. Publish or perish: Meet the editors a special panel
  57. Correlation of Brand Mentions in Social Media and Web Searching Before and After Real Life Events: Phase Analysis of Social Media and Search Data for Super Bowl 2015 Commercials
  58. Analyzing the social soundtrack from second screens before, during, and after Real-life events
  59. External to internal search: Associating searching on search engines with searching on sites
  60. Modeling journal bibliometrics to predict downloads and inform purchase decisions at university research libraries
  61. A Taxonomy for Classifying Questions Asked in Social Question and Answering
  62. A web analytics approach for appraising electronic resources in academic libraries
  63. Predicting downloads of acadamic articles to inform online content management
  64. Evaluating pattern for group interactions using second screens
  65. Evaluating classification schemes for second screen interactions
  66. An Analysis of MOOC Discussion Forum Interactions from the Most Active Users
  67. Analysis of Question and Answering Behavior in Question Routing Services
  68. Analyzing MOOC discussion forum messages to identify cognitive learning information exchanges
  69. Analyzing Second Screen Based Social Soundtrack of TV Viewers from Diverse Cultural Settings
  70. Subjective versus Objective Questions: Perception of Question Subjectivity in Social Q&A
  71. Budget Planning for Coupled Campaigns in Sponsored Search Auctions
  72. Performance analysis of keyword advertising campaign using gender-brand effect of search queries
  73. Linking external and internal search
  74. Predicting potential responders in social Q&A based on non-QA features
  75. Leveraging Mobile Technology to Enhance Both Competition and Cooperation in an Undergraduate STEM Course
  76. Social TV and the Social Soundtrack: Significance of Second Screen Interaction during Television Viewing
  77. The effect of ad rank on the performance of keyword advertising campaigns
  78. Question and Answering Made Interactive: An Exploration of Interactions in Social Q&A
  79. Evaluating the performance of demographic targeting using gender in sponsored search
  80. Factors influencing the response rate in social question and answering behavior
  81. The gender-brand effect of key phrases on user clicks in sponsored search
  82. Understanding the specificity of web search queries
  83. Gender-brand effect of search queries on sponsored search performance
  84. Measuring the value of library content collections
  85. Site-searching strategies of searchers referred from search engines
  86. User reactions to search engines logos: investigating brand knowledge of web search engines
  87. Classifying web search queries to identify high revenue generating customers
  88. A branding model for web search engines
  89. Almighty Twitter, what are people asking for?
  90. An Integrated Conceptual Model to Incorporate Information Tasks in Workflow Models
  91. Predictive value of comments in the service engagement process
  92. The Brand Effect of Key Phrases and Advertisements in Sponsored Search
  93. Business engagement on Twitter: a path analysis
  94. Real time search on the web: Queries, topics, and economic value
  95. Classifying ecommerce information sharing behaviour by youths on social networking sites
  96. Being networked and being engaged
  97. Investigating the effect of results ranking in sponsored search
  98. Mapping user search queries to product categories
  99. Understanding Sponsored Search
  100. Classifying the user intent of web queries using k‐means clustering
  101. The ubiquitous and increasingly significant status message
  102. Classifying web queries by topic and user intent
  103. Gen X and Ys attitudes on using social media platforms for opinion sharing
  104. Gender demographic targeting in sponsored search
  105. Real time search user behavior
  106. Searching for salvation: An analysis of US religious searching on the World Wide Web
  107. Smart marketing or bait & switch
  108. The seventeen theoretical constructs of information searching and information retrieval
  109. Twitter power: Tweets as electronic word of mouth
  110. Using the taxonomy of cognitive learning to model online searching
  111. A study and comparison of multimedia Web searching: 1997-2006
  112. Brand and its effect on user perception of search engine performance
  113. Patterns of query reformulation during Web searching
  114. The Google Online Marketing Challenge: A multi-disciplinary global teaching and learning initiative using sponsored search
  115. Web search☆
  116. The Components and Impact of Sponsored Search
  117. Influences of mood on information seeking behavior
  118. Micro-blogging as online word of mouth branding
  119. Predicting query reformulation during web searching
  120. Identification of factors predicting clickthrough in Web searching using neural network analysis
  121. Time series analysis of a Web search engine transaction log
  122. Investigating customer click through behaviour with integrated sponsored and nonsponsored results
  123. To what degree can log data profile a web searcher?
  124. Handbook of Research on Web Log Analysis
  125. Understanding User-Web Interactions via Web Analytics
  126. Query formulation in web search
  127. Determining the informational, navigational, and transactional intent of Web queries
  128. Searching for digital images on the web
  129. A model for understanding collaborative information behavior in context: A study of two healthcare teams
  130. Policy enforcement and compliance proofs for Xen virtual machines
  131. Patterns and transitions of query reformulation during web searching
  132. Factors relating to the decision to click on a sponsored link
  133. TOIS reviewers January 2006 through May 2007
  134. Sponsored Search: Is Money a Motivator for Providing Relevant Results?
  135. Click Fraud
  136. The comparative effectiveness of sponsored and nonsponsored links for Web e-commerce queries
  137. The effect of brand awareness on the evaluation of search engine results
  138. Query Modifications Patterns During Web Searching
  139. Brand awareness and the evaluation of search results
  140. Defining a session on Web search engines
  141. Determining the user intent of web search engine queries
  142. Investigating the relevance of sponsored results for web ecommerce queries
  143. Understanding web search via a learning paradigm
  144. Viewing online searching within a learning paradigm
  145. Web searcher interaction with the Dogpile.com metasearch engine
  146. Automated gathering of Web information
  147. Internet usage transaction log studies: The next generation
  148. Sexual and pornographic Web searching: Trends analysis
  149. A study of results overlap and uniqueness among major Web search engines
  150. Search log analysis: What it is, what's been done, how to do it
  151. Searching multimedia federated content web collections
  152. Book review
  153. Overlap among major web search engines
  154. The effectiveness of Web search engines for retrieving relevant ecommerce links
  155. Paid Search
  156. Using temporal patterns of interactions to design effective automated searching assistance
  157. An examination of searcher's perceptions of nonsponsored and sponsored links during ecommerce Web searching
  158. How are we searching the World Wide Web? A comparison of nine search engine transaction logs
  159. Multitasking during Web search sessions
  160. Secure ICT Services for Mobile and Wireless Communications: A Federated Global Identity Management Framework
  161. Web searching on the Vivisimo search engine
  162. Overlap Among Major Web Search Engines
  163. Limitations of Advanced Searching Techniques on Web Search Engines
  164. Information task switching and multitasking web search
  165. Investigating automated assistance and implicit feedback for searching systems
  166. The appropriate (and inappropriate) use of query operators and their effect on web search results
  167. Seeking and implementing automated assistance during the search process
  168. An analysis of Web searching by European AlltheWeb.com users
  169. Using the web to look for work
  170. A temporal comparison of AltaVista Web searching
  171. Evaluating the effectiveness of and patterns of interactions with automated searching assistance
  172. Automated evaluation of search engine performance via implicit user feedback
  173. Designing a value based niche search engine using evolutionary strategies
  174. Multitasking Web search on Vivisimo.com
  175. Searching for people on Web search engines
  176. Sexual Information Seeking on Web Search Engines
  177. Multitasking Web search on Alta Vista
  178. Coverage, relevance, and ranking
  179. The impact of automated assistance on the information retrieval process
  180. An analysis of multimedia searching on AltaVista
  181. U.S. versus European web searching trends
  182. From e-sex to e-commerce: Web search changes
  183. A review of Web searching studies and a framework for future research
  184. Vox populi: The public searching of the web
  185. A review of Web searching studies and a framework for future research
  186. Using the lessons of Y2K to improve information systems architecture
  187. Use of query reformulation and relevance feedback by Excite users
  188. Real life, real users, and real needs: a study and analysis of user queries on the web
  189. Searching the Web: a survey of EXCITE users
  190. Digital video in education
  191. A software agent for performance improvement of existing information retrieval systems
  192. Digital video in education
  193. Recommended readings
  194. The graphical user interface
  195. Real life information retrieval: a study of user queries on the Web
  196. Failure analysis in query construction
  197. An information retrieval application for simulated annealing (poster)
  198. The Methodology of Search Log Analysis
  199. Analysis of Document Viewing Patterns of Web Search Engine Users
  200. The Methodology of Search Log Analysis
  201. A Review of Methodologies for Analyzing Websites
  202. Surveys as a Complementary Method for Web Log Analysis
  203. Research and Methodological Foundations of Transaction Log Analysis
  204. Web Log Analysis
  205. Evaluating the effectiveness of automated assistance for Web searching
  206. A Review of Methodologies for Analyzing Websites
  207. Analysis of Document Viewing Patterns of Web Search Engine Users
  208. Web Log Analysis
  209. The Use of Query Operators and Their Effect on the Results from Web Search Engines
  210. Research and Methodological Foundations of Transaction Log Analysis
  211. Surveys as a Complementary Method for Web Log Analysis
  212. An empirical study of paid listings in product search and purchase
  213. Semantics and the Medical Web
  214. Semantics and the Medical Web
  215. Semantics and the Medical Web
  216. Preface
  217. Notes on Terminology
  218. Sponsored-Search Analytics
  219. Glossary
  220. A Context for Sponsored Search
  221. Modeling the Process of Sponsored Search
  222. Understanding Customer Intent for Keyphrase Selection
  223. Sending Signals to the Customer with Ads
  224. Understanding Consumer Behavior for Sponsored Search
  225. BAM!: Branding, Advertising, and Marketing for Sponsored Search
  226. The Serious Game of Bidding on Keywords
  227. The Future of Sponsored Search
  228. Bringing It All Together in a Framework of Sponsored Search
  229. Collaborative Information Behavior
  230. A Review of Methodologies for Analyzing Websites
  231. Using Action-Object Pairs as a Conceptual Framework for Transaction Log Analysis
  232. E-Survey Methodology
  233. The effects of search engines and query operators on top ranked results