All Stories

  1. Perceived Cognitive Effort and Judgment under Uncertainty: A Cognitive Perspective on Opportunity Evaluation
  2. EDITORIAL 39-2 2026: Current contributions
  3. Machine learning prediction of customer satisfaction in fitness centres
  4. TikTok as a tool for high education
  5. Teaching through a pandemic: predicting burnout and health problems through psychosocial risks in Chilean non-university educators
  6. What makes winter Olympic mascots memorable? A topic modeling analysis
  7. The new frontier of customer understanding: Financial satisfaction and AutoML in banking
  8. Machine learning insights into recommendation intention: evidence from the fitness industry
  9. Editorial: 38–4 and future special issues on inclusive entrepreneurship and on small and medium-sized enterprises: talent, entrepreneurship and competitiveness in Latin America
  10. Editorial: 38–3 and future special issue on inclusive entrepreneurship: a way forward to overcome marginalization among Latin American entrepreneurs
  11. Streaming alternative sports formats through social media and their influence on sponsorship: Chilean perspective
  12. Editorial: 38–1 2025: summary of published articles and future special issues on qualitative accounting, artificial intelligence and PLS-SEM
  13. Investigating Triggers and Strategies for Reducing Online Racism in Sport Events: A Discourse Analysis
  14. Voltage variations: Unraveling electric vehicle appeal in urban vs. rural areas
  15. Editorial 37–4 2024: Summary of articles and future special issues about artificial intelligence and about PLS-SEM
  16. Correction: Sponsorship effectiveness on betting intention-unobserved segmentation
  17. Effectiveness of signaling a firm family identity to jobseekers: proactiveness and innovativeness profile of the applicant
  18. Sponsorship effectiveness on betting intention-unobserved segmentation
  19. Editorial 37-3 2024: Summary of articles and future special issues about qualitative accounting, artificial intelligence and about PLS-SEM
  20. Which one is your team? Supraordinate identity around the classic match
  21. Graduating college students apply here: Communicating family firm ownership and firm size
  22. Tourscape role in tourist destination sustainability: A path towards revisit
  23. Do you believe it? Green advertising skepticism and perceived value in buying electric vehicles
  24. Effectiveness of sponsorship type, sport team identification, team support and congruence
  25. Self-reported and electroencephalogram responses to evaluate sponsorship congruence efficacy.
  26. How to Improve Sports Fans’ Attitudes Toward the Sponsor Through Brand Management? A PLS and QCA Approach
  27. The effect of articulation in sports posters on betting behavior
  28. Sports entrepreneurship during COVID-19: Technology as an ally to maintain the competitiveness of small businesses
  29. Is this a family business? Effectiveness of implementing family businesses branding strategies on a radio platform
  30. Modelling the structure of the sports management research field using the bertopic approach
  31. Effectiveness of sponsoring the video assistant referee system: a comparative exploratory study
  32. Teamwork competency scale (TCS) from the individual perspective in university students
  33. Strategies of German Bundesliga and English Premier League clubs for the COVID-19 crisis: the case of international broadcasting fans
  34. Using structural topic modelling to predict users’ sentiment towards intelligent personal agents. An application for Amazon’s echo and Google Home
  35. Transmission of family identity and consumer response: do consumers recognize family firms?
  36. Green hotel patronage intention through biospheric values
  37. How much do network support and managerial skills affect women’s entrepreneurial success? The overlooked role of country economic development
  38. Alcohol versus sponsorship: effectiveness in sports posters
  39. Fuzzy metatopics predicting prices of Airbnb accommodations
  40. Towards a Cooperative Learning Environment in Universities through In-Service Training
  41. Barriers to innovation and willingness to innovate in the food sector: the case of Chile
  42. Exploring gender-based influences on key features of Airbnb accommodations
  43. Should a family firm communicate their family identity and country of origin? A cross-cultural study from Chile and Spain
  44. Editorial: The Management of Emotions in Sports Organizations
  45. The effect of articulated sports sponsorship on recall and visual attention to the brand
  46. Emotions and Sport Management: A Bibliometric Overview
  47. Social impact of a participative small-scale sporting event
  48. The effect of quality and leverage on the image transfer model: the moderating role of involvement
  49. Entrepreneurial ecosystems, knowledge spillovers, and their embeddedness in the sport field: a bibliometric and content analysis
  50. Determinants of Mobile Banking Users’ Loyalty
  51. Amateur Runners’ Commitment: An Analysis of Sociodemographic and Sports Habit Profiles
  52. Impact of lifestyle oriented-motivation and corporate social responsibility on multiadventure sports firms´ performance
  53. The effectiveness of advertising alcohol products in sports sponsorship
  54. Management, marketing and economy in sports organizations
  55. Facebook commerce usage intention: a symmetric and asymmetric approach
  56. Challenges and trends in management for Ibero-America
  57. The relationship between factors that contribute to support and future intentions in relation to a major sporting event
  58. Family business performance in a post-disaster scenario: The influence of socioemotional wealth importance and entrepreneurial orientation
  59. Influence of perceived and effective congruence on recall and purchase intention in sponsored printed sports advertising
  60. Entrepreneurship and risk-taking in a post-disaster scenario
  61. The influence of patriotism and fans’ fulfilment of sponsorship activation in the sponsor’s image transfer process
  62. Family firms’ identity communication and consumers’ product involvement impact on consumer response
  63. Key Determinants on Non-Governmental Organization’s Financial Sustainability: A Case Study that Examines 2018 FIFA Foundation Social Festival Selected Participants
  64. Nutrition Labeling Schemes and the Time and Effort of Consumer Processing
  65. The Intention of Attending a Sporting Event Through Expectation Disconfirmation and the Effect of Emotions
  66. Brand image transfer from team to sponsor: how effective is it to sponsor a football team with little success
  67. CEGUERA AL PATROCINADOR: APLICACIÓN A CARTELES DE EVENTOS DEPORTIVOS
  68. Sponsorship image transfer theory in virtual brand communities
  69. Congruence and placement in sponsorship: An eye-tracking application
  70. Mall Connection
  71. Assessing the effectiveness of sponsorship messaging
  72. Engagement in sports virtual brand communities
  73. Exploring the asymmetric influence of socioemotional wealth priorities on entrepreneurial behaviour in family businesses
  74. Exploring the asymmetric influence of socioemotional wealth priorities on entrepreneurial behaviour in family businesses
  75. The Influence of Image Valence on the Attention Paid to Charity Advertising
  76. Online Sport Event Consumers: Attitude, E-Quality and E-Satisfaction
  77. Factors that determine the adoption of Facebook commerce: The moderating effect of age
  78. Applying Neuroscience to Business Practice
  79. Unobserved heterogeneity and the importance of customer loyalty in mobile banking
  80. Influence of the Virtual Brand Community in Sports Sponsorship
  81. THE IDENTIFICATION OF FACTORS IN THE TEAMWORK COMPETENCES DEVELOPMENT OF UNIVERSITY STUDENTS
  82. Involvement and Image Transfer in Sports Sponsorship
  83. AMERICAN AND EUROPEAN EDUCATIONAL SYSTEMS
  84. Rendimiento Académico en Estudiantes de Ingeniería Comercial: Modelo por Competencias y Factores de Influencia
  85. The Effect of Congruence on the Attention and Sponsorship Processing: An Application of Neuromarketing by Electroencephalogram
  86. Scale of spectators’ motivations at soccer events
  87. Strategies in Sports Marketing
  88. Predicting the Attentional Effect of Sport Sponsorship Information as an Innovative Evaluation Approach
  89. An Attendance Behavior Model At Sports Events: Comparison and Constrast of Two Models
  90. The Mediator of Disconfirmation on Satisfaction and Consumer Intentions
  91. Sport Marketing