Dr Mitchell Ross
Current affiliation: Griffith University
Subject: Business & Management
Primary location: Australia
An exploration and extension of the Value Discipline Strategy (VDS) typology in educational institutions
Published in:Marketing Intelligence & Planning
Publication date:2012-06-15
Putting student evaluations into perspective: The Course Experience Quality and Satisfaction Model (CEQS)
Published in:Studies In Educational Evaluation
Publication date:2012-06-01
Consumer retirement planning: an exploratory study of gender differences
Published in:Qualitative Market Research An International Journal
Publication date:2010-04-06
Self-regulatory focus and advertising effectiveness
Published in:Marketing Intelligence & Planning
Publication date:2015-06-01
Exploring the international student recruitment industry through the Strategic Orientation Performance Model
Published in:Journal of Marketing Management
Publication date:2012-05-01
Come on higher ed … get with the programme! A study of market orientation in international student recruitment
Published in:Educational Review
Publication date:2013-05-01
Testing a conceptual model of Facebook brand page communities
Published in:Journal of Research in Interactive Marketing
Publication date:2015-08-10
Information literacy self-efficacy: The effect of juggling work and study
Published in:Library & Information Science Research
Publication date:2013-10-01
Institutional and managerial factors affecting international student recruitment management
Published in:The International Journal of Educational Management
Publication date:2007-09-25
Examining the relationship between social media characteristics and psychological dispositions
Published in:European Journal of Marketing
Publication date:2015-09-14
Developing a motivation-based segmentation typology of Facebook users
Published in:Marketing Intelligence & Planning
Publication date:2015-10-05
The Schoolie experience: social identity and disconfirmation
Published in:International Journal of Event and Festival Management
Publication date:2016-10-10