All Stories

  1. Brand museums and cultural heritage in themed environments
  2. Perceived brand authenticity (PBA) between brand experience (BE) and brand love (BL)
  3. The act of self-regulation, also referred to as self-control, is an antithesis to profligacy
  4. Consumer attitudes and food loss
  5. Panic buying research: A systematic literature review and future research agenda
  6. Cultural Consumption and Citizen Engagement—Strategies for Built Heritage Conservation
  7. Consumption switch at haste: low-income customers and adopting Fintech services due to the pandemic
  8. Internationalization of SMEs and market orientation
  9. Female immigrant entrepreneurship: Exploring international entrepreneurship
  10. FEMALE IMMIGRANT ENTREPRENEURSHIP: A DEVELOPING SECTOR IN JAPAN’S ENTREPRENEURIAL ECONOMY