Current affiliation: Tecnológico de MonterreySubject speciality: Business & ManagementPrimary location: Mexico
Published in:Journal of Consumer MarketingPublication date:2012-10-26
Many consumers today remain at a level of positive attitudes and intentions to green behavior. However, a combination of perceived personal benefit...
Published in:International Journal of Retail & Distribution ManagementPublication date:2012-08-31
Published in:Not availablePublication date:2015-08-01
Published in:The Journal of Marketing Theory and PracticePublication date:2015-06-09
Published in:Journal of Current Issues & Research in AdvertisingPublication date:2013-02-01