Dr Paulo Duarte

Cause-related marketing in online environment: the role of brand-cause fit, perceived v...

• International Review on Public and Nonprofit Marketing
• November 2019

Orthorexia Nervosa: Can Healthy Eating Food Trends Impact Food Companies Marketing Stra...

• Journal of Food Products Marketing
• September 2019

A mixed methods UTAUT2-based approach to assess mobile health adoption

• Journal of Business Research
• September 2019

How convenient is it? Delivering online shopping convenience to enhance customer satisf...

• Journal of Retailing and Consumer Services
• September 2018

The contribution of cultural events to the formation of the cognitive and affective ima...

• Journal of Destination Marketing & Management
• June 2018

Online consumer behaviour of mass-customised apparel products

• Journal of Fashion Marketing and Management
• May 2017

The value of textual haptic information in online clothing shopping

• Journal of Fashion Marketing and Management
• March 2017

Social media use for travel purposes: a cross cultural comparison between Portugal and ...

• Information Technology & Tourism
• February 2017

Destination image and loyalty development: the impact of tourists’ food experiences at ...

• Scandinavian Journal of Hospitality and Tourism
• August 2016

Travelers’ use of social media: A clustering approach

• Annals of Tourism Research
• July 2016

Travellers’ intention to purchase travel online: integrating trust and risk to the theo...

• Anatolia
• June 2016

Research Themes for Tourism

• Annals of Tourism Research
• March 2016

The use of a group blog to actively support learning activities

• Active Learning in Higher Education
• March 2015

An integrative model of consumers' intentions to purchase travel online

• Tourism Management
• February 2015

Measure of Consumer Trust

• January 2015

Perceived Risk Scale

• January 2015

Consumer Self-Efficacy Measure

• January 2015

Financial Advantages Scale

• January 2015

Students’ Perceptions of Blogging Questionnaire

• January 2015

Communicability Scale

• January 2015

Intentions to Purchase Travel Online Measure

• January 2015

Complexity Scale

• January 2015

Time Saving Scale

• January 2015

Convenience Scale

• January 2015

Attitude Scale

• January 2015

Controllability Scale

• January 2015

Enjoyment Scale

• January 2015

Travel Social Media Involvement: A Proposed Measure

• December 2014

Women's experiences, preferences and perceptions regarding vaginal products: Results fr...

• The European Journal of Contraception & Reproductive Health Care
• December 2014

Suggestions for international research using electronic surveys

• The Marketing Review
• October 2014

What do Portuguese Women Prefer Regarding Vaginal Products? Results from a Cross-Sectio...

• Pharmaceutics
• October 2014

Online travel purchasing: A literature review

• Journal of Travel & Tourism Marketing
• November 2013

Drivers of snack foods impulse buying behaviour among young consumers

• British Food Journal
• September 2013

The Association of Equity, Accessibility, and Price With Primary Healthcare User's Sati...

• Western Journal of Nursing Research
• August 2013

Tourist experience: contemporary perspectives

• Journal of Heritage Tourism
• May 2012

Using a Satisfaction Index to Compare Students’ Satisfaction During and After Higher Ed...

• Tertiary Education and Management
• March 2012

The role of marketing in the promotion of breastfeeding

• Journal of Medical Marketing Device Diagnostic and Pharmaceutical Marketing
• May 2010

Perception Of The Importance Of Physical Activity Benefits In The Quality Of Life

• Medicine & Science in Sports & Exercise
• May 2010

Evaluation Of Physical Activity And Perceptions About Exercise Of Women With Osteoporosis

• Medicine & Science in Sports & Exercise
• May 2010

Preference And Motivation For Physical Activities: Assessing Bmi And Mets Differences

• Medicine & Science in Sports & Exercise
• May 2010

Understanding university image: a structural equation model approach

• International Review on Public and Nonprofit Marketing
• December 2009

A PLS Model to Study Brand Preference: An Application to the Mobile Phone Market

• November 2009

Dimensions of service quality and satisfaction in healthcare: a patient’s satisfaction ...

• Service Business
• December 2008

The Mismatch between Undergraduate Marketing Education and Employers' Requirements in P...