Hasliza Hassan
Multimedia University
Lecturer, Business & Management
Malaysia
My co-authors include
Dr Muhammad Sabbir Rahman
My Publications
Obesity and overweight issues could undermine Malaysia’s competitiveness
International Journal of Human Rights in Healthcare
July 2018
Influence of Demographics on Hypermarket Brand Extension Products
Advanced Science Letters
July 2018
Loyalty Membership for Luxury Hotels in Malaysia
International Journal of Tourism Cities
June 2018
Key success factors and challenges in harnessing the power of women entrepreneurs
World Review of Entrepreneurship Management and Sustainable Development
January 2017
Preservation of Malaysian handicraft to support tourism development
International Journal of Entrepreneurship and Small Business
January 2017
Service Utopia
Advanced Science Letters
May 2015
Self-service Technology for Hypermarket Checkout Stations
Asian Social Science
December 2013
Malaysian Hypermarket Retailing Development and Expansion
International Journal of Retail & Distribution Management
June 2013
Extended Shopping Experiences in Hypermarket
Asian Social Science
August 2012
The Impact of Hypermarket Corporate Brand Extensions on Brand Personality: A Conceptual...
International Journal of Business and Management
June 2012
Transformation of hypermarket retailing industry in Malaysia
May 2012
Personality Expression Through Hypermarket Brand Extension Products
Asian Journal of Marketing
February 2012