Dr Ayantunji Gbadamosi

  • University of East London
  • Faculty Member, Business & Management
  • United Kingdom

My co-authors include

Rula M. Al Abdulrazak
Dr Nnamdi O Madichie
Professor Nnamdi O Madichie

My Publications

Postmodernism, ethnicity, and celebrity culture in women’s symbolic consumption

  • International Journal of Market Research
  • August 2019

Women-entrepreneurship, religiosity, and value-co-creation with ethnic consumers: revis...

  • Journal of Strategic Marketing
  • April 2019

The anatomy of international students’ acculturation in UK universities

  • Industry and Higher Education
  • March 2018

Trust, religiosity, and relationship marketing: a conceptual overview of consumer brand...

  • Society and Business Review
  • October 2017

An exploration of “value-creation” in a non-management department

  • The Journal of Management Development
  • March 2017

Pentecostalism and ethnic entrepreneurship in London

  • Society and Business Review
  • July 2015

Faith and entrepreneurship among the British African‐Caribbean

  • Journal of Small Business and Enterprise Development
  • July 2013