What is it about?
The monograph synthesizes the work on Blending Theory (now: Conceptual Integration Theory) developed by its two leading scholars. My review critically evaluates its worthy and problematic aspects.
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Why is it important?
Blending Theory, an offspring of Conceptual Metaphor Theory, is an influential theory in cognitive linguistics. It crucial that it is clear where its promises reside as well as where it is actually rooted in (often: unacknowledged) precedessors.
Perspectives
As somebody who has been heavily influenced by Max Black's paper on creative metaphor (1979), I am disappointed that his work, which in many ways can be seen as a key text on what Fauconnier & Turner call "emergent meaning," is not systematically used, let alone credited.
Dr Charles Forceville
Universiteit van Amsterdam
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This page is a summary of: Book Review, Metaphor and Symbol, January 2004, Taylor & Francis, DOI: 10.1207/s15327868ms1901_5.
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