Consumer awareness of safety of street food

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Safety perception was identified as the major driver of attitude and behaviour of street food consumers to safety which in turn dictate the purchase intent and willingness to pay premium for safety intervention. The task of ensuring safety of street foods in developing countries would require multifaceted approaches with active participation of farmers, processors, vendors, consumers, governments and international development partners. This task would involve working on the attitude of vendors towards preparing and handling safe food in a hygienic environment, raising the awareness of consumers on food safety issues and formulating policies and acts to give strength to safety approaches recommended.

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