What is it about?
This study investigates the COVID-19 pandemic response tactics of small-scale producers. COVID was unlike from prior disasters such as earthquakes and floods in that social connections were disrupted due to isolation and mobility restrictions, but infrastructure and food shortages were not. It necessitated one-of-a-kind solutions. The resilience framework centred on the food delivery systems of small-scale farmers. A mixed-method approach was employed to comprehend individual and generic approaches. This study found that farmers' reactions to disruptions varied: problems may force farms to go out of business or increase sales. The "activation" of resilience determines success or failure. Farmers from the SFSC responded immediately and supplied food. When direct sales became less significant, numerous producers ran into serious difficulties. Success hinged on the purposeful reconstruction of marketing channels through the use of a wide set of ICT tools, even if it entailed large adjustments to other production stages or firm strategy.
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Why is it important?
Lessons should be learned to increase resilience, especially in the event of future COVID waves or pandemics. Depending on the circumstances (home deliveries were very effective during the first COVID-19 epidemic), a diverse marketing approach that allows for rapid transition to more promising channels may be critical to economic survival. Increased reflexivity, initiative, and producer embedding in social processes and networks might also be beneficial. Producers must learn and adapt, but knowledge-sharing agendas, networks, and services may help.
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This page is a summary of: Survival strategies of producers involved in short food supply chains following the outbreak of COVID‐19 pandemic: A Hungarian case‐study, Sociologia Ruralis, January 2022, Wiley,
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