Online impulse buying of tourism products

  • The role of web site personality, utilitarian and hedonic web browsing
  • Sajad Rezaei, Faizan Ali, Muslim Amin, Sreenivasan Jayashree
  • Journal of Hospitality and Tourism Technology, February 2016, Emerald
  • DOI: 10.1108/jhtt-03-2015-0018

The authors haven't finished explaining this publication. If you are the author, sign in to claim or explain your work.

Read Publication

The following have contributed to this page: Associate Professor Dr. Muslim Amin and Dr Faizan Ali