Understanding consumer behavior regarding luxury fashion goods in India based on the theory of planned behavior

Sheetal Jain, Mohammed Naved Khan, Sita Mishra
  • Journal of Asia Business Studies, January 2017, Emerald
  • DOI: 10.1108/jabs-08-2015-0118

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http://dx.doi.org/10.1108/jabs-08-2015-0118

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