The Complexity Turn: Cultural, Management, and Marketing Implications, by Arch G. Woodside (ed.), Springer International Publishing AG, 2017

  • A. Fuat Fırat, Nikhilesh Dholakia
  • Journal of Business-to-Business Marketing, January 2018, Taylor & Francis
  • DOI: 10.1080/1051712x.2018.1424755

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http://dx.doi.org/10.1080/1051712x.2018.1424755

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