The Epistemic Consumption Object and Postsocial Consumption: Expanding Consumer‐Object Theory in Consumer Research

  • Detlev Zwick, Nikhilesh Dholakia
  • Consumption Markets & Culture, March 2006, Taylor & Francis
  • DOI: 10.1080/10253860500481452

Do Objects have Agency? The e-world demands we revisit this important philosophical question

What is it about?

A significant theory-building article emerging from the doctoral dissertation of Detlev Zwick at the University of Rhode Island (URI), done under the direction of Nikhilesh Dholakia.

Why is it important?

Follow Detlev Zwick's continuing work... he has taken the ideas of virtual objects to considerable length, including the pixelated "manufacturing" of consumers.

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The following have contributed to this page: Dr Nikhilesh Dholakia and Dr Detlev Zwick