Relationship Marketing, Customer Satisfaction and Loyalty: A Theoretical and Empirical Analysis From an Asian Perspective

Nelson Oly Ndubisi, Naresh K. Malhotra, Chan Kok Wah
  • Journal of International Consumer Marketing, December 2008, Taylor & Francis
  • DOI: 10.1080/08961530802125134

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The following have contributed to this page: Professor Nelson Oly Ndubisi