What is it about?
Shopping activities contribute to shoppers’ social, leisure and work-life. But there are issues with safety, self-identification, atmosphere and price/promotion from the outcomes. Social, leisure and work-life of shopper associates with retail environment.
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Why is it important?
The study revealed that the shopping environment influenced the well-being of shoppers. It implies that shopping activities contribute to shoppers' social, leisure, and work lives in the research area. However, the outcomes raise concerns about safety, self-identification, atmosphere, and price/promotion.
Perspectives
Planning, branding and rethinking strategies on the design and development of shopping malls can be of help.
Dr. Job Taiwo Gbadegesin
Federal University Oye-Ekiti
Read the Original
This page is a summary of: Consumer’s welfare in the retail environment: implication for retail property development planning and policy, International Journal of Construction Management, October 2021, Taylor & Francis, DOI: 10.1080/15623599.2021.1983105.
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