Professional Service Firms are Relationship Marketers: But does size matter?

Janet R. McColl-Kennedy, Jillian C. Sweeney, Geoffrey N. Soutar, Claudia Amonini
  • Australasian Marketing Journal (AMJ), January 2008, Elsevier
  • DOI: 10.1016/s1441-3582(08)70003-x

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The following have contributed to this page: Jill Sweeney and Professor Geoffrey N. Soutar