What is it about?

The first start of the article occurred when Nir Kshetri was doing the fieldwork for his doctoral dissertation in India, under the supervision of Nikhilesh Dholakia. In his fieldwork, Nir found that many factors played a role in India's emergence as an IT services hub... with the NASSCOM role being prominent. The two authors did additional explorations to sketch out this model of NASSCOM's role.

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Why is it important?

While NASSCOM was very successful in making India a global IT services hub, the strategy and methods it followed have now been widely emulated by other nations in Asia, Africa, Latin America and Eastern Europe. The follow-up work needed, by strategists in India and by researchers, is how to move quickly up the value chain of software development. India is struggling in this regard. Work is needed on where the breakout possibilities are for innovation.

Perspectives

The field of service outsourcing (and the related area of manufacturing outsourcing) keeps evolving in new and complex ways, including smaller but significant processes of "inshoring", "backshoring", etc. -- where some of the work that went offshore is brought back to US or EU.

Dr Nikhilesh Dholakia
University of Rhode Island

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This page is a summary of: Professional and trade associations in a nascent and formative sector of a developing economy: A case study of the NASSCOM effect on the Indian offshoring industry, Journal of International Management, June 2009, Elsevier, DOI: 10.1016/j.intman.2008.09.003.
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