Crisis-resistant tourists

Homa Hajibaba, Ulrike Gretzel, Friedrich Leisch, Sara Dolnicar
  • Annals of Tourism Research, July 2015, Elsevier
  • DOI: 10.1016/j.annals.2015.04.001

Crisis-resistant tourists

Photo by Adli Wahid on Unsplash

Photo by Adli Wahid on Unsplash

What is it about?

This study identifies crisis-resistant tourists: tourists who book a trip or do not cancel travel plans to a destination hit by a crisis.

Why is it important?

Tourism destinations are under constant threat of crises such as political and natural crises. Occurrence of critical events at tourism destinations leads to travel cancellations and demand drops. This impact is especially devastating for regions heavily dependent on tourism.


Dr. Ulrike Gretzel
University of Southern California

We assume that tourism demand is very volatile but this article shows that there is a segment of tourists who will not change their travel plans even in times of crises.

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The following have contributed to this page: Homa Hajibaba, Professor Sara Dolnicar, and Dr. Ulrike Gretzel