What is it about?
In this paper, I explore the idea that in order to maximize a publication's impact, everybody needs to play their part - authors, co-authors, institutions, publishers, societies and funders. The author is the common factor that links all of these organizations and groups, so their thinking must shift towards building a culture of discoverability, encouraging and expecting the organizations they work with to help generate impact. The author becomes the conductor - leading an orchestra of players.
Photo by M ACCELERATOR on Unsplash
Why is it important?
The case for authors taking responsibility for maximizing the impact of their research has never been stronger. With over $1 trillion invested in research every year it is surprising to find some studies showing that 50% of articles are never read, and a much higher percentage are never cited. With researchers under increasing pressure from institutions and funders to demonstrate that their research will have impact and be applied, it is critical that researchers do all they can to make sure the right people find, understand and use their work.
Read the Original
This page is a summary of: Creating impact resonance through a culture of Holistic Discoverability, Learned Publishing, January 2017, Wiley, DOI: 10.1002/leap.1081.
You can read the full text:
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