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  1. The effects of trust on efficacy among teachers: The role of organizational citizenship behaviour as a mediator

    Article • Current Psychology, April 2022, Springer Science + Business Media

    Dr. Yuen Onn Choong

  2. Creating the path towards organisational citizenship behaviour through collective efficacy and teacher’s self-efficacy

    Article • Asia Pacific Journal of Education, March 2022, Taylor & Francis

    Dr. Yuen Onn Choong

  3. How ethnic dissimilarity influences perceived organizational support and organizational citizenship behaviors?

    Article • Journal of Economic and Administrative Sciences, February 2022, Emerald

    Dr. Yuen Onn Choong

  4. Facilitating the Malaysian Manufacturing Sector in Readiness for Industry 4.0

    Article • International Journal of Asian Business and Information Management, January 2022, IGI Global

    Dr. Yuen Onn Choong

  5. The importance of support for sport tourism development among local residents

    Article • Leisure Studies, December 2021, Taylor & Francis

    Dr. Yuen Onn Choong, Dr. Lee Peng Ng

  6. Hotels’ Green Practices Adoption: Determinants and Top Managers’ Environmental Commitment

    Article • Advances in Hospitality and Tourism Research (AHTR), November 2021, Advances in Hospitality and Tourism Research

    Dr. Yuen Onn Choong

  7. the mediating role of student satisfaction and switching barriers in private universities.

    Article • Journal of Applied Research in Higher Education, August 2021, Emerald

    Dr. Yuen Onn Choong

  8. Management Practices and Organisational Innovation in the Digital Age

    Article • International Journal of Management Studies, July 2021, UUM Press, Universiti Utara Malaysia

    Dr. Yuen Onn Choong

  9. Barriers to Adoption of Industry 4.0 in Manufacturing Sector

    Article • July 2021, Institute of Electrical & Electronics Engineers (IEEE)

    Dr. Yuen Onn Choong

  10. Behavioural intentions on educational tourism: a protection motivation theory approach

    Article • Journal of Teaching in Travel & Tourism, July 2021, Taylor & Francis

    Dr. Yuen Onn Choong

  11. Health tourism: behavioural intention and protection motivation theory

    Article • Tourism Review, June 2021, Emerald

    Dr. Yuen Onn Choong

  12. Solar photovoltaic as a means to sustainable energy consumption in Malaysia: the role of knowledge and price value

    Article • Energy Sources Part B Economics Planning and Policy, April 2021, Taylor & Francis

    Dr. Yuen Onn Choong

  13. Can protection motivation theory explain the perception of international tourists' on medical tourism?

    Article • Journal of Hospitality and Tourism Insights, March 2021, Emerald

    Dr. Yuen Onn Choong

  14. FROM PENAGA TREE TO HERITAGE BOUTIQUE HOTEL: A CASE STUDY OF HOTEL PENAGA

    Article • Tourism and hospitality management, January 2021, University of Rijeka, Faculty of Tourism and Hospitality Management

    Dr. Yuen Onn Choong

  15. Sustainable ecotourism development strategies through strengths, weaknesses, opportunities and threats analysis: The case of Cameron Highlands, Malaysia

    Article • Business Strategy & Development, September 2020, Wiley

    Dr. Yuen Onn Choong

  16. Investigating nonusers’ behavioural intention towards solar photovoltaic technology in Malaysia: The role of knowledge transmission and price value

    Article • Energy Policy, September 2020, Elsevier

    Dr. Yuen Onn Choong

  17. Small and medium-size enterprises’ business performance in tourism industry: the mediating role of innovative practice and moderating role of government support

    Article • Asian Journal of Technology Innovation, July 2020, Taylor & Francis

    Dr. Yuen Onn Choong, Professor Ramayah T.

  18. Local residents’ support for sport tourism development: the moderating effect of tourism dependency

    Article • Journal of Sport & Tourism, July 2020, Taylor & Francis

    Dr. Yuen Onn Choong

  19. Predicting medical tourism behavioural intention using social cognition models

    Article • Tourism Review, June 2020, Emerald

    Dr. Yuen Onn Choong

  20. GREEN WORK CLIMATE AND PRO-ENVIRONMENTAL BEHAVIOUR AMONG ACADEMICS: THE MEDIATING ROLE OF HARMONIOUS ENVIRONMENTAL PASSION

    Article • International Journal of Management Studies, June 2020, UUM Press, Universiti Utara Malaysia

    Dr. Yuen Onn Choong, Dr. Lee Peng Ng

  21. Are environmentally responsible behaviours shaped by environmental facilitating conditions and antecedent of attitudes The case of Perak in Malaysia

    Article • International Journal of Environment and Sustainable Development, January 2020, Inderscience Publishers

    Dr. Yuen Onn Choong

  22. Job satisfaction and organizational citizenship behaviour amongst health professionals: The mediating role of work engagement

    Article • International Journal of Healthcare Management, December 2019, Taylor & Francis

    Dr. Yuen Onn Choong

  23. Developing organizational citizenship behavior among school teachers.

    Article • Personnel Review, November 2019, Emerald

    Dr. Yuen Onn Choong, Dr. Lee Peng Ng

  24. Ethical leadership, perceived organizational support and citizenship behaviors

    Article • Leadership & Organization Development Journal, November 2019, Emerald

    Dr. Yuen Onn Choong

  25. A Causal Relationship Between Dimensionality of Psychological Empowerment and Affective Commitment: A Partial Least Squares Approach

    Article • January 2019, Springer Science + Business Media

    Dr. Yuen Onn Choong

  26. The Effects of Psychological Capital and Proactive Personality on Undergraduate Students’ Academic Performance

    Article • January 2019, Springer Science + Business Media

    Dr. Yuen Onn Choong

  27. Proceedings of the Second International Conference on the Future of ASEAN (ICoFA) 2017 - Volume 1

    Article • January 2019, Springer Science + Business Media

    Dr. Yuen Onn Choong

  28. Mediating effect of trust and Organisational Citizenship Behaviour

    Article • Educational Psychology, January 2018, Taylor & Francis

    Dr. Krishna Moorthy, Dr. Yuen Onn Choong

  29. Medical tourism and the Theory of Planned Behaviour

    Article • International Journal of Tourism Research, April 2017, Wiley

    Dr. Krishna Moorthy, Dr. Yuen Onn Choong

  30. The Importance of Organisational Citizenship Behaviour in Malaysian Education

    Article • International Journal of Academic Research in Business and Social Sciences, December 2016, Human Resources Management Academic Research Society (HRMARS)

    Dr. Yuen Onn Choong

  31. Travel Intentions among Foreign Tourists for Medical Treatment in Malaysia: An Empirical Study

    Article • Procedia - Social and Behavioral Sciences, June 2016, Elsevier

    Dr. Yuen Onn Choong