Professor May O. Lwin

Global Sentiments Surrounding the COVID-19 Pandemic on Twitter: Analysis of Twitter Trends

• JMIR Public Health and Surveillance
• May 2020

Global Sentiments Surrounding the COVID-19 Pandemic on Twitter: Analysis of Twitter Tre...

• April 2020

Examining Organizational, Cultural, and Individual-Level Factors Related to Workplace S...

• Health Communication
• March 2020

Cultural Determinants of Cancer Fatalism and Cancer Prevention Behaviors among Asians i...

• Health Communication
• February 2020

Visual design for a mobile pandemic map system for public health

• AI & Society
• January 2020

Antimicrobial Resistance in the Asia Pacific region: a meeting report

• Antimicrobial Resistance and Infection Control
• December 2019

Increasing Influenza and Pneumococcal Vaccination Uptake in Seniors Using Point-of-Care...

• American Journal of Public Health
• December 2019

“Average-Sized” Models Do Sell, But What About in East Asia? A Cross-Cultural Investiga...

• Journal of Advertising
• October 2019

Developing a Digital Solution for Dengue Through Epihack: Qualitative Evaluation Study ...

• JMIR Formative Research
• August 2019

The role of socialization agents in adolescents’ responses to app-based mobile advertising

• International Journal of Advertising
• August 2019

Epihack Sri Lanka: development of a mobile surveillance tool for dengue fever

• BMC Medical Informatics and Decision Making
• June 2019

Parental Guidance and Children’s Healthy Food Consumption: Integrating the Theory of Pl...

• Journal of Health Communication
• February 2019

Examining Organizational, Cultural, and Individual-Level Factors Related to Workplace S...

• October 2018

Developing a digital solution for dengue through Epihack: Evaluation of a five-day heal...

• July 2018

Disparities in the impact of community hypertension education programme across age, gen...

• Health Education Journal
• May 2018

Utilization of CSR to build organizations’ corporate image in Asia: need for an integra...

• Asian Journal of Communication
• January 2018

Lessons From the Implementation of Mo-Buzz, a Mobile Pandemic Surveillance System for D...

• JMIR Public Health and Surveillance
• October 2017

Mobile Communication in Myanmar

• February 2017

Lessons From the Implementation of Mo-Buzz, a Mobile Pandemic Surveillance System for D...

• January 2017

The privacy dyad

• Internet Research
• August 2016

A Social Media mHealth Solution to Address the Needs of Dengue Prevention and Managemen...

• Journal of Medical Internet Research
• July 2016

Textual and Visual Information Disclosure Measure

• January 2016

Exergame Motivation Survey Questionnaire

• January 2016

Comparative practices of food label claims from US, EU and selected Southeast Asian cou...

• Journal of Consumer Marketing
• November 2015

Intergenerational transfer of blood pressure knowledge and screening: a school-based hy...

• Global Health Promotion
• December 2014

‘It's effective but should I bother?’ A study of personal protection measures against M...

• Public Health
• July 2014

Influenza Prevention: Developed vs Developing Countries

• Asian Journal of Communication
• June 2014

Exploratory qualitative study for community management and control of tuberculosis in I...

• Acta Tropica
• April 2014

A 21st century approach to tackling dengue: Crowdsourced surveillance, predictive mappi...

• Acta Tropica
• February 2014

Examining Asian Women’s Motivations to Undergo Breast Cancer Screening

• Journal of Women s Health Care
• January 2014

Can Exergames Impart Health Messages? Game Play, Framing, and Drivers of Physical Activ...

• Journal of Health Communication
• November 2013

A study of EEG signals modeling for different scent intensity levels

• November 2013

Let’s play together: Effects of video-game play on intergenerational perceptions among ...

• Computers in Human Behavior
• November 2013

See the Seal? Understanding Restrained Eaters’ Responses to Nutritional Messages on Foo...

• Health Communication
• October 2013

Dispelling Myths and Misinformation Using Social Media: A Three-Countries Comparison Us...

• September 2013

Cognitive, personality, and social factors associated with adolescents' online personal...

• Journal of Adolescence
• August 2013

3D characterization and trend analysis of scents from EEG recordings of repeated scent ...

• July 2013

Determinants of Food Label Use among Supermarket Shoppers: A Singaporean Perspective

• Journal of Nutrition Education and Behavior
• May 2013

Mo-Buzz: Socially-Mediated Collaborative Platform for Ubiquitous Location Based Service

• January 2013

Childhood Obesity and Exergames: Assessments and Experiences from Singapore

• November 2012

Online usage motive and information disclosure for preteen children

• Young Consumers Insight and Ideas for Responsible Marketers
• November 2012

The efficacy of exergames-incorporated physical education lessons in influencing driver...

• Psychology of Sport and Exercise
• November 2012

Scenting movie theatre commercials: The impact of scent and pictures on brand evaluatio...

• Journal of Consumer Behaviour
• April 2012

The Role of Media Exposure, Peers, and Family on Body Dissatisfaction amongst Boys and ...

• Journal of Children and Media
• February 2012

Stop bugging me: An examination of adolescents’ protection behavior against online hara...

• Journal of Adolescence
• February 2012

Online Harassment Protection Survey

• January 2012

Online Privacy Trustmarks

• Journal of Advertising Research
• September 2011

Is scent-enhanced memory immune to retroactive interference?

• Journal of Consumer Psychology
• July 2011

Consumer Perceptions of the Antecedents and Consequences of Corporate Social Responsibi...

• Journal of Business Ethics
• June 2011

American Symbolism in Intercultural Communication: An Animosity/Ethnocentrism Perspecti...

• Journal of Communication
• August 2010

Exploring the superadditive effects of scent and pictures on verbal recall: An extensio...

• Journal of Consumer Psychology
• July 2010

Product Scent and Memory

• Journal of Consumer Research
• June 2010

Motivators of Condom Usage: Homosexuals vs. Heterosexuals

• Health Communication
• January 2010

Exporting America: usage of symbols in international advertising under conditions of co...

• International Journal of Advertising
• January 2010

Slogans

• International Journal of Advertising
• January 2010

Self-Regulatory Safeguards and the Online Privacy of Preteen Children

• Journal of Advertising
• December 2009

Regulatory Focus Theory, Trust, and Privacy Concern

• Journal of Service Research
• November 2009

Providing Parents with Online Privacy Information: Approaches in the US and the UK

• Journal of Consumer Affairs
• September 2009

Does Audiovisual Congruency in Advertisements Increase Persuasion? The Role of Cultural...

• Journal of Global Marketing
• April 2009

Midwives and mobiles: using ICTs to improve healthcare in Aceh Besar, Indonesia1

• Asian Journal of Communication
• December 2008

An International Perspective of Online Disclosure Presentation: A Comparison of Banner ...

• Journal of Consumer Policy
• July 2008

Protecting children's privacy online: How parental mediation strategies affect website ...

• Journal of Retailing
• June 2008

Disclosures Exposed: Banner Ad Disclosure Adherence to FTC Guidance in the Top 100 U.S....

• Journal of Consumer Affairs
• September 2007

Causes and consequences of consumer online privacy concern

• International Journal of Service Industry Management
• August 2007

Protecting Children from Myopia: A PMT Perspective for Improving Health Marketing Commu...

• Journal of Health Communication
• May 2007

How Effective Are Loyalty Reward Programs in Driving Share of Wallet?

• Journal of Service Research
• May 2007

Consumer online privacy concerns and responses: a power–responsibility equilibrium pers...

• Journal of the Academy of Marketing Science
• February 2007

Author Privacy, Data Fabrication, and Knowledge Discovery in Databases

• November 2006

Promises, Promises: How Consumers Respond to Warranties in Internet Retailing

• Journal of Consumer Affairs
• August 2006

Television’s Glocal Advertising in Veridical Product Narrative: A SE Asian Reception St...

• Consumption Markets & Culture
• March 2006

Consumer Responses to English Accent Variations in Advertising

• Journal of Global Marketing
• August 2005

Knowledge and beliefs on corneal donation in Singapore adults

• British Journal of Ophthalmology
• July 2005

A Model Integrating the Multidimensional Developmental Theory of Privacy and Theory of ...

• Marketing Letters
• December 2003

Marketers’ Boon in Cyberspace: The Anticybersquatting Consumer Protection Act

• Journal of Marketing & Public Policy
• April 2003

Advertising in Singapore

• January 2002

GULFSTREAM AEROSPACE CORPORATION — PENETRATING ASIA'S CORPORATE JET MARKET

• Asian Case Research Journal
• June 2001

Myanmar

• Thunderbird International Business Review
• January 2001

The Influence of Spokesperson's Race in Relation to Accents Used in Television Commercials

• Journal of Current Issues & Research in Advertising
• March 2000

The Effect of an Audio Stimulus

• Journal of International Consumer Marketing
• September 1999

General Perception of Word-of-Mouth Communication as a Source of Information: The Case ...

• Asia-Australia Marketing Journal
• August 1995

Word‐of‐mouth Communication in Singapore:With Focus on Effects of Message‐sidedness, So...

• Asia Pacific Journal of Marketing and Logistics
• January 1995

Singapore