All Stories

  1. Differences in how companies, media and consumers talk about corporate social responsibility
  2. Understanding the complex healthcare networks of patients with multiple health issues
  3. How to design service based on sets of recurrent user activites
  4. The future of advertising: Ads that support value for the consumer
  5. “Running is my boyfriend”: consumers’ relationships with activities
  6. By understanding customer activity we can gain deeper insight into the value of service
  7. To understand what service does, we need to assume the customer's perspective