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  1. Social networking platform and tourism destination evangelism: government regulatory responses

    Article • Tourism Critiques Practice and Theory, April 2024, Emerald

    Prof Alexander Kofi Preko

  2. Green marketing strategy, technology implementation and corporate performance: the role of green creative behaviour and institutional isomorphism

    Article • Journal of Contemporary Marketing Science, March 2024, Emerald

    Prof Alexander Kofi Preko

  3. Safety, security, clean air and intention to experience: Do TikTok short video narratives matter?

    Article • Tourism and Hospitality Research, November 2023, SAGE Publications

    Prof Alexander Kofi Preko

  4. Ghana's textile and apparel sector: a strategic assessment of skills needs and development through the STED framework

    Article • Higher Education Skills and Work-based Learning, August 2023, Emerald

    Prof Alexander Kofi Preko

  5. Using goal-setting theory and expectancy theory to understand career goal implementation in the hospitality industry

    Article • Journal of Hospitality Leisure Sport & Tourism Education, June 2023, Elsevier

    Prof Alexander Kofi Preko

  6. How do slum dwellers influence policies affecting their lives? Perspectives from Ghanaian slums

    Article • Open House International, February 2023, Emerald

    Prof Alexander Kofi Preko, Dr James Kwame Mensah

  7. COVID-19 phobia, response to the vaccine and the right of urban migrant dwellers in the Ghanaian slums

    Article • International Journal of Human Rights in Healthcare, January 2023, Emerald

    Prof Alexander Kofi Preko

  8. Taking Stock of Policies, Regulations, and Initiatives That Leverage Technology to Build Trust: Lessons from Ghana’s Financial Sector

    Article • Global Social Welfare, December 2022, Springer Science + Business Media

    Prof Alexander Kofi Preko

  9. Analysis of Ghana’s National Financial Inclusion and Development Strategy: Lessons Learned

    Article • Global Social Welfare, November 2022, Springer Science + Business Media

    Prof Alexander Kofi Preko

  10. An investigation of celebrity brand hate influence in the arts marketing sector of Ghana

    Article • Arts and the Market, October 2022, Emerald

    Prof Alexander Kofi Preko

  11. The West African Illegal Migrant Experience in Transit and across the Mediterranean Sea, 2015–2020

    Article • Africa Review, September 2022, Brill

    Prof Alexander Kofi Preko

  12. The impact of halal tourism on Muslim diaspora intention to recommend: an application of the theory of planned behaviour

    Article • Journal of Hospitality and Tourism Insights, September 2022, Emerald

    Prof Alexander Kofi Preko

  13. The tourism and hospitality career progression pathway

    Article • International Hospitality Review, July 2022, Emerald

    Prof Alexander Kofi Preko

  14. Digital tourism experience for tourist site revisit: an empirical view from Ghana

    Article • Journal of Hospitality and Tourism Insights, April 2022, Emerald

    Prof Alexander Kofi Preko

  15. Paragliding festival: understanding stakeholder perception of environmental attitudes and tourism performance

    Article • International Journal of Event and Festival Management, April 2022, Emerald

    Prof Alexander Kofi Preko

  16. STUDENTS’ CHARACTERISTICS AND ACADEMIC PERFORMANCE OF MARKETING MAJORS: Evidence from Ghana

    Article • Marketing Education Review, March 2022, Taylor & Francis

    Prof Alexander Kofi Preko

  17. Indian diaspora in Ghana: cultural and family heritage of tourists' travel preference

    Article • Journal of Hospitality and Tourism Insights, December 2021, Emerald

    Prof Alexander Kofi Preko

  18. Slum dwellers' occupational activities and health implications

    Article • Health Education, August 2021, Emerald

    Prof Alexander Kofi Preko, Dr James Kwame Mensah

  19. Understanding sense of safety and trustworthiness of tourism information among migrant visitors

    Article • International Hospitality Review, August 2021, Emerald

    Prof Alexander Kofi Preko

  20. Government commitment to tourism and hospitality sector during COVID-19 pandemic

    Article • Tourism Critiques Practice and Theory, July 2021, Emerald

    Prof Alexander Kofi Preko

  21. Understanding spiritual journey to hajj: Ghana and Uzbekistan perspectives

    Article • Journal of Islamic Marketing, October 2020, Emerald

    Prof Alexander Kofi Preko

  22. Safety and security concerns at the beach: Views of migrant visitors in Ghana

    Article • Tourism and Hospitality Research, August 2020, SAGE Publications

    Prof Alexander Kofi Preko

  23. Museum experience and satisfaction: moderating role of visiting frequency

    Article • International Hospitality Review, August 2020, Emerald

    Prof Alexander Kofi Preko

  24. Muslim Tourist Religiosity, Perceived Values, Satisfaction, and Loyalty

    Article • Tourism Review International, August 2020, Cognizant Communication Corporation

    Prof Alexander Kofi Preko

  25. Causes of coercive management behaviour, dimensions and occupations

    Article • Organizational Analysis, March 2020, Emerald

    Prof Alexander Kofi Preko

  26. Examining Tour Services, Satisfaction, and Loyalty Of International Tourists in Cape Coast, Ghana

    Article • Tourism Review International, February 2020, Cognizant Communication Corporation

    Prof Alexander Kofi Preko

  27. Islamic tourism: travel motivations, satisfaction and word of mouth, Ghana

    Article • Journal of Islamic Marketing, January 2020, Emerald

    Prof Alexander Kofi Preko

  28. The impact of tour services on international tourist satisfaction in Elmina, Ghana

    Article • International Journal of Tourism Cities, September 2019, Emerald

    Prof Alexander Kofi Preko

  29. Political Marketing Strategy: Soundbites and Voting Behaviour in Contemporary Ghana

    Article • Journal of African Business, July 2019, Taylor & Francis

    Prof Alexander Kofi Preko

  30. The future of youth tourism in Ghana: motives, satisfaction and behavioural intentions

    Article • Journal of Tourism Futures, May 2019, Emerald

    Prof Alexander Kofi Preko

  31. Sachet Drinking Water and environmental degradation in Ghana

    Article • Business Perspectives and Research, January 2017, SAGE Publications

    Prof Alexander Kofi Preko