All Stories

  1. Unpacking the behavioural outcomes of internal crisis communication: Underlining nexus of employee task performance, crisis responsibility and work well‐being to improve organizational reputation
  2. Organizational resilience: unveiling the role of strategic internal crisis management on employee sensemaking and sensegiving
  3. Heritage storytelling in destination marketing: cases from Malaysian states
  4. The interactive effect of mindfulness and internal listening on internal crisis management and its outcomes: the moderating role of emotional exhaustion
  5. The determinants of festival participants' event loyalty: a focus on millennial participants
  6. Green purchasing behaviour of international tourists in Malaysia using green marketing tools: theory of planned behaviour perspective
  7. Structural Model for the Antecedents and Consequences of Internal Crisis Communication (ICC) in Malaysia Oil and Gas High Risk Industry
  8. Facing the unknown: pandemic and higher education in Malaysia
  9. The Influences of Political Values Manifested in Advertisements on Political Participation: Moderating Roles of Self-transcendence and Conservation
  10. Managing Digital Marketing Communication of Coffee Shop Using Instagram
  11. Developing a Strategic Model of Internal Crisis Communication: Empirical Evidence from Nigeria
  12. A reliable and valid measurement scale for assessing internal crisis communication
  13. Towards measuring internal crisis communication