Marketing in an Interactive World

Sheila Sasser, Mark Kilgour, Linda D. Hollebeek
  • IGI Global
  • DOI: 10.4018/978-1-4666-6114-1.ch076

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http://dx.doi.org/10.4018/978-1-4666-6114-1.ch076

The following have contributed to this page: Dr Linda Hollebeek