What is it about?
The current paper is based on the hypothesis that communication through the new digital technologies modifies the moral response of users, and therefore reduces social capital. This approach has been contrasted by designing and conducting an experiment (N=196) using our own adaptation of the Spanish version of the Defining Issues Test on subjects who have been socialized by Internet and who constitute the representative samples of this study.
Featured Image
Why is it important?
The results confirm the hypothesis and show that the quality of moral response decreases when digital technologies are used instead of pencil and paper. This difference is greater when virtual images of people designed by animation are used rather than visual images of real people. In addition, the results show that fluid intelligence mitigates these modifications.
Read the Original
This page is a summary of: The Undesired Effects of Digital Communication on Moral Response, Comunicar, January 2015, Grupo Comunicar,
DOI: 10.3916/c44-2015-16.
You can read the full text:
Resources
Video of the dilemma number 6 in its real audiovisual version (in Spanish)
The format that we call real audiovisual is a spoken audiovisual of the dilemma read out in the style of a news broadcast, with a neutral background and a single image of the speaker in a middle ground shot; there is no musical accompaniment or shot changes or camera movements.
Video of the dilemma number 6 in its virtual audiovisual version (in Spanish)
The format we name virtual audiovisual is formed of a presenter in human animation form speaking in a news reporting style made with «iClone v2. Real Time 3D Filmmaking» animation software (Reallusion, 2007); there is music, shot variation and camera movements.
Contributors
The following have contributed to this page
