What is it about?
This paper reviews recent literature on cultural and creative tourism in rural areas in Europe, identifying main research themes and research gaps. Four key themes were identified: experiencing rurality, staying in rural places, navigating the landscape, and developing tourism. Gastronomy and events were found to be critical aspects of rural experiences, and a strong growth in intangible heritage research was identified.
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Why is it important?
It draws on sources from different countries and in different languages, helping to provide a richer picture of the research landscape.
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This page is a summary of: Cultural and Creative Tourism in Rural and Remote Areas, Tourism, October 2025, Institute for Tourism,
DOI: 10.37741/t.73.4.12.
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