A Systematic Literature Review of Brand Commitment: Definitions, Perspectives and Dimensions

  • Sergio Andrés Osuna Ramírez, Cleopatra Veloutsou, Anna Morgan-Thomas
  • Athens Journal of Business & Economics, June 2017, Athens Institute for Education and Research ATINER
  • DOI: 10.30958/ajbe.3.3.5

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http://dx.doi.org/10.30958/ajbe.3.3.5

The following have contributed to this page: Cleopatra Veloutsou