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This page is a summary of: A RELAÇÃO ENTRE A IMAGEM DO VAREJO DE VESTUÁRIO E A LEALDADE DOS CONSUMIDORES DA GERAÇÃO Y, Contextus - Revista Contemporânea de Economia e Gestão, March 2018, Revista Contextus Universidade Federal do Ceara, DOI: 10.19094/contextus.v16i1.1061.
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