Challenges and opportunities for non-fungible tokens in (international) business: Estonian agricultural firms

What is it about?

This article aims to find out how two Estonian agricultural firms have used non-fungible tokens (NFTs) in international business, which challenges they have faced, and how they could improve their results. It shows that one firm was more successful than the other but still, both have remained mostly focused on their main products and have not yet achieved significant international success.

Featured Image