Export Information Use: A Five-Country Investigation of Key Determinants

Anne L. Souchon, Adamantios Diamantopoulos, Hartmut H. Holzmüller, Catherine N. Axinn, James M. Sinkula, Heike Simmet, Geoffrey R. Durden
  • Journal of International Marketing, September 2003, American Marketing Association (AMA)
  • DOI: 10.1509/jimk.

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