Collecting Information from Groups: A Comparison of Two Methods

Jillian C. Sweeney, Geoffrey N. Soutar, Douglas R. Hausknecht, Raymond F. Dallin, Lester W. Johnson
  • Market Research Society Journal, March 1997, SAGE Publications
  • DOI: 10.1177/147078539703900205

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http://dx.doi.org/10.1177/147078539703900205

The following have contributed to this page: Professor Geoffrey N. Soutar