What is it about?
Companies that adapt to changing circumstances are likely to be more successful. The sales compensation strategy should be realigned according to changes in those factors. When they are viewed from the life cycle perspective, it gives rise to career life cycle of sales employees, product life cycle, organizational life cycle and business life cycle. Compensation practices are being increasingly planned and managed in response to changing circumstances. The research discusses several factors affecting the design of sales compensation systems and proposes a life cycle and a business value–added framework for strategic compensation planning.
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This page is a summary of: Managing Sales Force Compensation, Compensation & Benefits Review, November 2012, SAGE Publications,
DOI: 10.1177/0886368713480124.
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