Book Review Section and Communications

  • John R. Wish, Nikhilesh Dholakia
  • Journal of Macromarketing, June 1983, SAGE Publications
  • DOI: 10.1177/027614678300300113

The authors haven't finished explaining this publication. If you are the author, sign in to claim or explain your work.

Read Publication

The following have contributed to this page: Dr Nikhilesh Dholakia