What is it about?

This qualitative study investigates how media convergence influence journalism practices in Pakistan.

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Why is it important?

This is important because Pakistan's media industry is facing numerous challenges including socio-political and financial. They are trying to change their business model by keeping in view the changing audience and digital advertising.

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This page is a summary of: Converged journalism: practices and influences in Pakistan, Media International Australia, June 2021, SAGE Publications,
DOI: 10.1177/1329878x211017329.
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