What is it about?
Investors balked when JP Morgan Chase bank planned to spend heavily on technology. They understood that to succeed in digital, JPM needs to base its strategy on what unique benefits customers will get now and in the future from its digital banking services.
Featured Image
Read the Original
This page is a summary of: Why customer primacy must become the driver of performance at JP Morgan, Planning Review, August 2022, Emerald,
DOI: 10.1108/sl-07-2022-0075.
You can read the full text:
Contributors
The following have contributed to this page
