Industrial branding in the digital age

Heini Sisko Maarit Lipiäinen, Heikki Karjaluoto
  • Journal of Business and Industrial Marketing, July 2015, Emerald
  • DOI: 10.1108/jbim-04-2013-0089

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http://dx.doi.org/10.1108/jbim-04-2013-0089

The following have contributed to this page: Professor Heikki Karjaluoto