Using Twitter to engage with customers: a data mining approach

Shintaro Okazaki, Ana M. Díaz-Martín, Mercedes Rozano, Héctor David Menéndez-Benito
  • Internet Research, June 2015, Emerald
  • DOI: 10.1108/intr-11-2013-0249

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http://dx.doi.org/10.1108/intr-11-2013-0249

The following have contributed to this page: Ana M. Díaz-Martín and Dr Hector David Menendez