What is it about?

The purpose of this study is to determine the predictors of Islamic bank adoption in Nigeria.

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Why is it important?

This study is very important to scholars, the policy makers and Islamic bank operators in designing their marketing strategies. It shows that trust, social influence, government support and knowledge are predictors of Islamic bank adoption.

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This page is a summary of: Predictors of Islamic bank adoption: Nigerian perspective, International Journal of Islamic and Middle Eastern Finance and Management, September 2020, Emerald,
DOI: 10.1108/imefm-01-2019-0035.
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