Building loyalty through functional and hedonic quality

Maria Del Mar Alonso-Almeida, Merce Bernardo, Josep Llach, Frederic Marimon
  • Industrial Management & Data Systems, April 2014, Emerald
  • DOI: 10.1108/imds-06-2013-0278

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http://dx.doi.org/10.1108/imds-06-2013-0278

The following have contributed to this page: Frederic Marimon