Tina Šegota, Marianna Sigala, Ulrike Gretzel, Jonathon Day, Jithendran Kokkranikal, Melanie Smith, Claudia Seabra, Philip Pearce, Rob Davidson, Cine van Zyl, David Newsome, James Hardcastle, Tijana Rakić
  • International Journal of Tourism Cities, June 2019, Emerald
  • DOI: 10.1108/ijtc-06-2019-111

How cityscapes and social media influence each other

Photo by Pedro Lastra on Unsplash

Photo by Pedro Lastra on Unsplash

What is it about?

This short commentary describes how social media use shapes and is shaped by the characteristics of cities.

Why is it important?

Understanding the relationship between urban spaces and social media can help us design more meaningful tourism experiences and mitigate some of the negative consequences of city tourism, e.g. overtourism.


Dr. Ulrike Gretzel
University of Southern California

Cities are complex spaces and social media help tourists experience them.

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The following have contributed to this page: Dr. Ulrike Gretzel