The evolution of business models of information and communication technology suppliers

What is it about?

Most, though by no means all, definitions of business model focus on the individual organisation and its value creation and value offerings, or of the ecosystem associated with a particular supplier over a relatively short period, rather than the models of a whole industry and how they have evolved over many years. However, some definitions focus on higher level models (e.g. the subscription business model) as they apply across many companies or indeed several industries (Lambert and Davidson, 2013). This article examines the evolving business models of the whole information and communications technology (ICT) industry, as represented by the changes made in many firms, including external networks of partners and suppliers.

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