What is it about?
typically performance measures do not add value to products/services, but the results show the that its perceived importance is significantly greater than its use
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Why is it important?
It shows guidelines to select key performance indicators
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This page is a summary of: Performance measures in English small and medium enterprises: survey results, Benchmarking An International Journal, January 2006, Emerald,
DOI: 10.1108/14635770610644628.
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