The use of quality expectations to segment a service market

  • Ana M. Díaz‐Martín, Víctor Iglesias, Rodolfo Vázquez, Agustín V. Ruiz
  • Journal of Services Marketing, April 2000, Emerald
  • DOI: 10.1108/08876040010320957

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http://dx.doi.org/10.1108/08876040010320957

The following have contributed to this page: ANA M. DÍAZ-MARTÍN