The cynical use of marketing to the unwitting consumer

Herbert Jack Rotfeld
  • Journal of Consumer Marketing, March 2005, Emerald
  • DOI: 10.1108/07363760510595931

The authors haven't finished explaining this publication. If you are the author, sign in to claim or explain your work.

Read Publication

The following have contributed to this page: Professor Herbert Jack Rotfeld

In partnership with: