A new conceptual framework for business‐consumer relationships

Demetris Vrontis, Alkis Thrassou
  • Marketing Intelligence & Planning, October 2007, Emerald
  • DOI: 10.1108/02634500710834223

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http://dx.doi.org/10.1108/02634500710834223

The following have contributed to this page: Demetris Vrontis and Professor Alkis Thrassou