What is it about?

This study examines how ITV’s sitcom Benidorm portrays British holidaymakers, especially working-class characters, in the Spanish resort of Benidorm. Analysing its first four seasons and a special, the research explores how the show reflects ideas about British identity, class, and perceptions of Spain. It shows that humour in the programme is linked to social power and discourses about national and class differences, especially how British people see themselves and others when they are on holiday abroad.

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Why is it important?

This research is significant because it reveals how popular TV shows like Benidorm shape and reinforce ideas about British culture, class, and perceptions of other nations. It uncovers the ways humour can be used to reflect social hierarchies and national identities, especially in the context of Britain’s relationship with Spain. Understanding these representations helps us see how media influence our ideas about ourselves and others during shared social experiences like holidays.

Perspectives

As a cultural studies practitioner, I believe this article offers a fresh perspective on how humour and popular sitcoms contribute to shaping societal perceptions of class and national identity. It provides an insightful critique of a widely-loved show, illustrating how entertainment can both reflect and reinforce social discourses, making it a valuable resource for understanding the cultural impact of television.

Dr José Igor Prieto-Arranz
University of the Balearic Islands

Read the Original

This page is a summary of: The British working class on holiday: a critical reading of ITV'sBenidorm, Journal of Tourism and Cultural Change, January 2014, Taylor & Francis,
DOI: 10.1080/14766825.2013.877472.
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