What is it about?
The increasing popularity of World Heritage Site had impacted the number of tourists arrivals to the site. This is somehow can negatively impact the historic environment of the sites and compromise its Outstanding Universal Value.Understanding the tourist behaviour through their consumption is critical in managing a WHS. Therefore, this study aims to measure international tourist behaviour through the integration of their non spatial-spatial characteristics. 384 Free Independent Tourist (FIT) participated in the survey.
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Why is it important?
Our findings can help to increase the knowledge on tourist behaviour and is critical to be understood especially in managing a heritage destination like World Heritage Site. Such information can be used to establish effective tools such as way finding, carrying capacity, transport management to develop a better visitor management plan for the area.
Perspectives
Writing this article was a great pleasure cause it gives me a lot of new experiences in publishing to a higher impact journal with other co-authors whom i respect a lot. Study on tourist behaviour has been widely discussed, however; i hope that my study could provide a different perspectives towards the understanding of tourist behaviour and their consumption. I do hope that people value this article as much as i value all the previous researchers and authors that have been working in this area and topic too.
Nurul Diyana Md Khairi
Universiti Teknologi Malaysia
Read the Original
This page is a summary of: Tourist behaviour through consumption in Melaka World Heritage Site, Current Issues in Tourism, June 2018, Taylor & Francis,
DOI: 10.1080/13683500.2018.1491534.
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